Bonjour! Hello! Welcome! Bienvenue!
All of us who work in SEO or SEM in a bilingual reality have probably said something like this before: "Why don't we get paid twice as much for doing our job? We have to be able to optimise a site both in English and in French! Man, I wish I lived in a part of the world that's unilingual, my job would be so much simpler!"
Is that a fair statement? I wonder?
I wonder also about the opposite. Perhaps we, those of us who live in a bilingual business reality, are in a privileged position? Perhaps it is because we live in a bilingual reality where all our websites have be both in French and English that we've become so efficient at our jobs? Perhaps it is the challenge that makes us better?
What's your take on this? I'd really like to find out. Are our jobs as on-line marketing consultants more difficult because we live in a bilingual reality? Let me know!